Tapout is a sports apparel and lifestyle brand that was founded in 1997 by three childhood friends. The company is most well known for its MMA inspired clothing, which quickly gained popularity among fight fans around the world. Tapout has become one of the most recognizable brands in the world of mixed martial arts, and the company has been featured in numerous films, television shows and video games. In 2015, Tapout was acquired by WWE for an undisclosed amount, making it the first major clothing brand to join the wrestling entertainment empire.
Tapout was created by Charles "Mask" Lewis Jr., Dan Caldwell and Tim Katz. The trio had a dream of creating a clothing line that would appeal to the growing fanbase of mixed martial arts. The company was named after the tapout, a term used to describe a fighter who has been beaten to the point where they are unable to continue. The brand quickly gained popularity and by 2004, Tapout had become a leader in the MMA apparel industry. Tapout had become so popular that fighters were regularly seen wearing the brand's signature shirts before and after their fights.
In 2015, Tapout was acquired by WWE for an undisclosed amount. The deal was both a major milestone for Tapout and a huge strategic move for the wrestling entertainment empire. The acquisition of Tapout allowed WWE to expand its reach into the world of mixed martial arts and open up a new demographic of fans. The deal also gave Tapout an opportunity to expand its product line and gain more exposure through WWE's massive global platform.
How Much Did WWE Pay For Tapout?
The exact amount that WWE paid for Tapout has not been disclosed, but it is estimated to be between $20 million and $30 million. This is a significant sum for any company, but for a brand like Tapout that has been around since 1997 and is now worth over $100 million, it is a great investment. With the acquisition, WWE now has the rights to use Tapout's brand and products in its own programming, as well as the ability to sell them at live events.
What Benefits Did WWE Get From The Acquisition?
The acquisition of Tapout gave WWE access to a new demographic of fans and allowed the company to expand its reach into the world of mixed martial arts. Tapout’s products were already popular among fight fans around the world, so this gave WWE the ability to tap into this existing market and attract new viewers. The deal also gave WWE the ability to use Tapout’s brand and products in its own programming, as well as the ability to sell them at live events.
Tapout also brought with it a wealth of experience and knowledge. The company's founders have decades of experience in the world of mixed martial arts and have a deep understanding of the sport's fanbase. This knowledge has helped WWE to tailor its product to better meet the needs of MMA fans.
What Does The Future Hold For Tapout?
Since the acquisition, Tapout has continued to grow and expand its product line. The company now produces a wide range of apparel and accessories, including outerwear, headwear, bags and accessories, as well as a full line of MMA-inspired clothing. Tapout’s products are now sold in more than 20 countries around the world and the company continues to expand its reach.
Tapout is also now featured prominently in WWE programming. The company’s signature logo appears on the entrance ramp of WWE shows, as well as on merchandise and other products. Tapout has also become a major sponsor of WWE pay-per-view events and has had several of its athletes appear on WWE programming.
Frequently Asked Questions
How much did WWE pay for Tapout?
The exact amount that WWE paid for Tapout has not been disclosed, but it is estimated to be between $20 million and $30 million.
What benefits did WWE get from the acquisition?
The acquisition of Tapout gave WWE access to a new demographic of fans and allowed the company to expand its reach into the world of mixed martial arts. Tapout's products were already popular among fight fans around the world, so this gave WWE the ability to tap into this existing market and attract new viewers.
What does the future hold for Tapout?
Since the acquisition, Tapout has continued to grow and expand its product line. The company now produces a wide range of apparel and accessories, including outerwear, headwear, bags and accessories, as well as a full line of MMA-inspired clothing. Tapout’s products are now sold in more than 20 countries around the world and the company continues to expand its reach.
What is tapout?
Tapout is a sports apparel and lifestyle brand that was founded in 1997 by three childhood friends. The company is most well known for its MMA inspired clothing, which quickly gained popularity among fight fans around the world. Tapout has become one of the most recognizable brands in the world of mixed martial arts, and the company has been featured in numerous films, television shows and video games.
Who owns Tapout?
Tapout is currently owned by WWE, who acquired the company in 2015 for an undisclosed amount.
Who founded Tapout?
Tapout was founded by Charles "Mask" Lewis Jr., Dan Caldwell and Tim Katz.
When was Tapout founded?
Tapout was founded in 1997.
How popular is Tapout?
Tapout has become one of the most recognizable brands in the world of mixed martial arts, and the company has been featured in numerous films, television shows and video games.
What is the tapout term?
The tapout term is used to describe a fighter who has been beaten to the point where they are unable to continue.
What products does Tapout sell?
Tapout sells a wide range of apparel and accessories, including outerwear, headwear, bags and accessories, as well as a full line of MMA-inspired clothing.
Where can Tapout products be purchased?
Tapout products are sold in more than 20 countries around the world, as well as through their online store.
What is Tapout's signature logo?
Tapout's signature logo is a red and black skull with wings.
What type of events does Tapout sponsor?
Tapout has become a major sponsor of WWE pay-per-view events and has had several of its athletes appear on WWE programming.
What type of media has Tapout been featured in?
Tapout has been featured in numerous films, television shows and video games.
What is Tapout's mission?
Tapout's mission is to inspire and motivate people to achieve their goals and live life to the fullest.
What is Tapout's motto?
Tapout's motto is "Live Life, Love Life".
What is the history of Tapout?
Tapout was founded in 1997 by Charles "Mask" Lewis Jr., Dan Caldwell and Tim Katz. The trio had a dream of creating a clothing line that would appeal to the growing fanbase of mixed martial arts. The company was named after the tapout, a term used to describe a fighter who has been beaten to the point where they are unable to continue. The brand quickly gained popularity and by 2004, Tapout had become a leader in the MMA apparel industry. Tapout was acquired by WWE in 2015 for an undisclosed amount.